With all the emphasis placed on digital marketing in E-commerce, it’s important to remember that consumers don’t exist solely on the Internet. They’re everywhere — online and offline, in stores and reading catalogs. People don’t choose only one outlet in which to engage with your brand. It’s not about getting clicks or generating massive visibility. Instead, it’s about appearing as a unified front at every customer touchpoint. Check out our Infographic on how Direct Mail can add the boost you need to your marketing mix and brand engagement.